Let Your Customers Speak — Even If You Can’t Listen
How It Works
Interviews Trigger Automatically
Frank launches interviews the moment customers act — when they sign up, purchase, churn, hesitate, or engage with key moments in your product. You can also invite customers to interviews whenever you want!
Conversations Run 24/7
Customers can join interviews instantly, when the behavior is hot on their minds. Or they can schedule their own time, in their own context, without stressing you out with calendars, invites and no-shows.
Insights Appear Instantly
The moment a conversation ends, insights are summarized, structured, and added to your Customer Brain — ready whenever you are.
What You Get
Continuous Customer Signals
Instead of one-off research bursts, you get a constant stream of real conversations — capturing how customer thinking evolves day by day.
Behavior-Based Triggers
Don’t ask customers about an action they forgot they took last week. Ask them immediately after they purchased, upgraded, canceled, or signed-up, to really get insight into your customer journey as it unfolds.
Share Select Customer Interviews Publicly
Frank asks customers if they’re OK with their insights being shared, allowing you to use customer quotes and testimonials in your own promotions and marketing materials.
Best Use Cases
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Feature Prioritization
Sanity-check concepts before you commit time, budget, or reputation.
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Always-On Discovery
Maintain continuous customer discovery without adding research headcount.
Product Discovery & Validation
Sanity-check concepts before you commit time, budget, or reputation.
Market Discovery
Explore new markets and horizons through a continuous stream of new user insights.
Churn & Drop-Off Moments
Capture feedback exactly when customers cancel or disengage, all while the context is fresh.
Post-Launch Monitoring
Understand real customer reactions immediately after a feature or pricing change goes live.
Increase Team Agility
Support fast-moving product, growth, and marketing teams that can’t wait for research cycles.
Global Products
Collect insights from users worldwide without forcing everything into one time window.
Enterprise-grade Security & Compliance
SOC 2
Award Winning Methodology
GDPR
No. Frank is built to run interviews automatically based on customer actions or predefined triggers. This gives you insights tied directly to your customers actions, rather than opinions that can evolve over time. That said, if you want to send out an email blast to all your customers with a link to an interview, you can easily set that up too!
Great question! And that’s exactly the point! Frank is built for asynchronous participation, so insights flow continuously without coordination.
Yes. Interviews run and insights update 24/7, on weekdays, weekends and even holidays, whether you’re working or not.
Yes. You decide when and where interviews are triggered, and can adjust at any time.
For continuous discovery and scale, yes. You eliminate scheduling friction while capturing more natural, in-context responses. On top of this, you can kiss no-shows and rescheduling antics goodbye!
No. Conversations remain deep and contextual — just without the logistical friction of live calls. Imagine having a team of 1,000 interviewers just waiting for customers to call in. That’s Frank being Frank.