Discovery Calls

Turn Every New Customer Into a Deep Discovery Conversation

With Frank, every signup, lead, or purchase becomes an opportunity to run an in-depth discovery interview — automatically, at scale.
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Trusted by 1,000+ industry-leading brands

Say Goodbye to Customer Discovery Problems

What you're dealing with
“We only talk to a handful of customers — it’s never enough to see real patterns.”
“By the time we talk to users, they’ve forgotten why they signed up.”
“Discovery calls take too much time to schedule, run, and analyze.”
“Insights from calls live in notes, decks, or someone’s head — and get lost.”
The Frank Solution
Frank turns every signup or purchase into a discovery interview, giving you 100s of real conversations instead of a few anecdotal ones.
Frank interviews customers immediately after they join, capturing motivations, expectations, and intent in real time.
No scheduling, no coordination — Frank runs interviews automatically and delivers structured insights instantly.
Insights are continuously gathered, stored, structured — building a long-term, searchable source of truth.

How Frank Runs Discovery Calls

1. Set Your Discovery Goals

Define what you want to learn — who your customers are, what they’ve tried, what they’re looking for, and why they chose you. Frank helps craft the right questions automatically.

2. Embed in Your Funnel

Add Frank to your signup flow, onboarding, post-purchase journey, or lead funnel. Customers can instantly start a conversation — on their own time.

3. Analyze & Learn Instantly

Every conversation is summarized, structured, and added to your project. See patterns across customers, compare segments, and uncover insights in seconds.

What You’ll Learn

More AI customer interviews should not mean more work. Frank is like a helpful teammate that knows the answer… just ask him via chat, and he’ll resolve all of your customer doubts in seconds!

faq

Have questions? We have answers

Want to know more? You can email us anytime at support@hifrank.ai
How is this different from traditional discovery calls?

Yes. Customers speak naturally, just like in a real interview, and the AI listens, asks follow-ups, and digs deeper. In many cases, people are even more direct with AI, which leads to higher-quality data.

When should I trigger these interviews?

During setup, you define your purpose, needs, and goals. Frank AI then suggests key topics and, drawing on thousands of past interviews, guides the conversation while subtly digging deeper.

Will customers actually respond?

Surveys are static and can’t capture emotions, excitement, or frustrations. AI interviews are dynamic, probing further, clarifying answers, and reducing bias. You don’t just get better responses, you uncover the emotional “why” behind customer behavior.

Can I customize the questions?

You get structured insights, transcripts, and highlights instantly, ready for your team to act on. Plus, you can chat with our AI Analytics, ask questions, generate charts, and explore deeper insights in real time.

What happens to the insights after the interview?

It’s optional. You can choose to send an Amazon gift card, give a discount on their next purchase, or simply invite them without any reward.

Do I still need to run live discovery calls?

As many as your plan allows. Frank AI scales instantly, so you can run dozens, or even hundreds of interviews in parallel.

Turn every new customer into a source of truth.

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