Stop Guessing What Messaging Will Convert.
Frank interviews 100+ customers overnight to uncover what they want, what they fear, why they buy, and the words they actually use — so your next campaign lands harder.
Developed by Prelaunch.com
Delivering Consumer Insights to 1,000+ Brands Globally for 7+ Years
SOC 2
Award Winning Methodology
GDPR
How many customer assumptions are in your marketing strategy?
No waiting weeks for research. No relying on opinions. No writing copy in the dark.
Hear what customers actually care about.
Frank interviews real prospects and customers to uncover the pains, desires, objections, and motivations driving action — so messaging starts with your customers’ reality, in their own voice.
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Discover what’s stopping people from buying.
Frank probes into hesitation, trust gaps, pricing friction, confusion, and emotional blockers that analytics can’t explain.
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Get customer language you can use immediately.
Frank surfaces the exact phrases customers use to describe their problems, desired outcomes, frustrations, and buying triggers.
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Launch insight-backed campaigns this week.
Interview 100+ customers overnight and wake up to actionable findings you can use in copy, offers, positioning, creative, and CRO.
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Build Campaigns Customers Already Wrote For You.
Frank continuously interviews your market across signup flows, purchases, abandoned carts, churn moments, and customer segments — giving you a live stream of messaging intelligence.
Use words customers already believe
Frank extracts real customer phrasing you can plug directly into your landing pages, ads, sales funnels and scripts, email marketing campaigns, offers, and retargeting campaigns.
Find what actually drives action
Learn what drives people to click, buy, hesitate, compare, trust, or leave—why they chose to act now, what nearly stopped them, and which problem felt urgent enough to finally push them forward.
Fix leaks before spend increases
Use real interview insights to improve low-converting landing pages, underperforming ad hooks, confusing upsells and offers, pricing hesitations, trust issues and more.
Research every segment simultaneously
Interview customers by typical segments like country, gender, age or persona, or embed Frank in specific funnels and understand customers coming from different campaign sources and offers.
The research modern growth teams actually need
Sign-up & onboarding friction
Where does activation break down? Run interviews immediately after the user action to capture fresh reasoning.
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Product Discovery & Validation
Sanity-check concepts before you commit time, budget, or reputation.
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Market Discovery
Explore new markets and horizons through a continuous stream of new user insights.
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Churn
Capture feedback exactly when customers cancel or disengage, all while the context is fresh.
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Messaging & Positioning
What value proposition actually resonates? Find the angle customers naturally lean toward.
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Landing Page Conversion Research
Why are people bouncing, hesitating, or not trusting the offer?
Paid Ad Creative Research
Find stronger hooks, pain points, desires, and emotional triggers before spending budget.
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New Audience Discovery
Thinking of targeting founders, agencies, or enterprise? Hear what each audience truly cares about first.