Stop Guessing What Messaging Will Convert.
Frank interviews 100+ customers overnight to uncover what they want, what they fear, why they buy, and the words they actually use — so your next campaign lands harder.

Developed by Prelaunch.com
Delivering Consumer Insights to 1,000+ Brands Globally for 7+ Years

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Award Winning Methodology

GDPR
How many customer assumptions are in your marketing strategy?
No waiting weeks for research. No relying on opinions. No writing copy in the dark.
Hear what customers actually care about.
Frank interviews real prospects and customers to uncover the pains, desires, objections, and motivations driving action — so messaging starts with your customers’ reality, in their own voice.
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Discover what’s stopping people from buying.
Frank probes into hesitation, trust gaps, pricing friction, confusion, and emotional blockers that analytics can’t explain.
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Get customer language you can use immediately.
Frank surfaces the exact phrases customers use to describe their problems, desired outcomes, frustrations, and buying triggers.
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Launch insight-backed campaigns this week.
Interview 100+ customers overnight and wake up to actionable findings you can use in copy, offers, positioning, creative, and CRO.
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Build Campaigns Customers Already Wrote For You.
Frank continuously interviews your market across signup flows, purchases, abandoned carts, churn moments, and customer segments — giving you a live stream of messaging intelligence.
Use words customers already believe
Frank extracts real customer phrasing you can plug directly into your landing pages, ads, sales funnels and scripts, email marketing campaigns, offers, and retargeting campaigns.

Find what actually drives action
Learn what drives people to click, buy, hesitate, compare, trust, or leave—why they chose to act now, what nearly stopped them, and which problem felt urgent enough to finally push them forward.
Fix leaks before spend increases
Use real interview insights to improve low-converting landing pages, underperforming ad hooks, confusing upsells and offers, pricing hesitations, trust issues and more.
Research every segment simultaneously
Interview customers by typical segments like country, gender, age or persona, or embed Frank in specific funnels and understand customers coming from different campaign sources and offers.
